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This site cvelite.co.uk states the following, "My CVs have secured my clients interviews with." We noticed that the webpage stated " What my clients say about my service." It also stated " Without Dawn transforming my CV I think I may still be job hunting thank you. I thought my CV was pretty good and couldnt understand why I wasnt getting interviews. After forwarding my new CV I got invited to 5 interviews within a week. What a difference I was delighted. FOR EMPLOYERS A RECRUITMENT PARTNER." The header had cv writing as the highest ranking keyword. It was followed by professional, cv skills, and managers which isn't as ranked as highly as cv writing. The next words the site used was directors. teachers was also included but could not be seen by search parsers.